Reklami Sun, 16 Jan 2022 07:27:28 +0000 en-US hourly 1 Reklami 32 32 Penzeys Spices calls Republicans ‘racist’ in email to customers Sat, 15 Jan 2022 23:34:06 +0000

Penzeys Spices, a Wauwatosa-based national company, calls Republicans “racists.”

In a Friday, Jan. 14, morning email from the company to customers, the subject line read, “Republicans are weekend racists.”

In the email, CEO Bill Penzey addresses Republicans: “If you are a Republican voter, you are now kicked out. You were promised there would never be accountability for your support of the open textbook racism. Sorry, but for the betterment of all Americans, including you, we’ve decided to end this rule. And I really don’t care what race you are or how many of your friends “happen to be “Whatever. None of this excuses you.”

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This isn’t the first time Penzey has launched attacks on the GOP or made comments infuriating readers.

In 2014, Penzey wrote that Waukesha County residents had “fleed west” to escape diversity in Milwaukee. In 2016 he accused Donald Trump supporters of committing “racism” by voting for Trump.

In a Facebook post titled “Food trumps racism,” Penzey wrote of the Republicans, “You really are a great bunch, but you just committed the greatest act of racism in American history since that Wallace stood at the school gate 53 years ago. . Take ownership of what you have done and begin the path forward. »

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“He doesn’t know me. He doesn’t know anyone I know who bought him,” Robin Moore, a Waukesha County Republican, said at the time, “but we’re racist because we chose to vote for a person that in this country we have every right to do?”

Penzeys Spices spent nearly $100,000 on Facebook ads in 2019 calling for the impeachment of President Trump.

Black Republicans again challenge Penzey’s rhetoric.

“Penzey’s been grabbing terrible political takes and low slurs for a decade, so journalists will give them free media. Are these lies news?” asked State Sen. Julian Bradley (R-Franklin).

Bill Penzey and Penzeys Spices did not respond to FOX6 News requests for comment.

]]> How Targeted Advertising on Social Media Drives People to Extreme Opinions Sat, 15 Jan 2022 18:00:00 +0000

Have you had the experience of looking at a product online and then seeing ads for it all over your social media feed? Far from being a coincidence, these oddly accurate ad examples provide insight into the hidden mechanisms that power something you search for on Google, “like” on social media, or encounter while browsing personalized ads on social media. social.

These mechanisms are increasingly being used for more nefarious purposes than aggressive advertising. The threat lies in how this targeted advertising interacts with today’s extremely divided political landscape. As a social media researcher, I see how people who seek to radicalize others use targeted advertising to easily lead people to extreme views.

Online Advertising

Advertising is clearly powerful. The right advertising campaign can help shape or create demand for a new product or rehabilitate the image of an older product or even an entire company or brand. Political campaigns use similar strategies to push candidates and ideas, and historically countries have used them to wage propaganda wars.

Mass media advertising is powerful, but mass media has a built-in moderating force. When trying to move many people in one direction, the mass media can only move them as fast as the center tolerates it. If it moves too far or too fast, the people in the middle can be alienated.

The detailed profiles that social media companies create for each of their users makes advertising even more powerful by allowing advertisers to tailor their messages to individuals. These profiles often include the size and value of your home, the year you bought your car, whether you are expecting a child, and whether you buy a lot of beer.

Therefore, social media has a greater ability to expose people to ideas as quickly as they will individually accept them. The same mechanisms that can recommend a niche consumer product to the right person or suggest an addictive substance just when someone is most vulnerable can also suggest an extreme conspiracy theory just when someone is ready to take it. ‘to consider.

It is increasingly common for friends and family to find themselves on opposite sides in highly polarized debates on important issues. Many people recognize that social media is part of the problem, but how do these powerful personalized advertising techniques contribute to the divisive political landscape?

Many people feel like they “discovered” conspiracy theories on their own, but in many cases they were deliberately brought in. Photo credit: Sanjay Kanojia / AFP

breadcrumb trails

A significant part of the answer is that people associated with foreign governments, without admitting who they are, take extreme positions in social media posts with the deliberate aim of instigating division and conflict. These extreme posts take advantage of social media algorithms, which are designed to increase engagement, meaning they reward content that elicits a response.

Another important part of the answer is that people who seek to radicalize others are forging crumb paths to increasingly extreme positions.

These social media radicalization pipelines work in much the same way whether recruiting jihadists or January 6 insurgents.

You may feel like you’re “doing your own research” from source to source, but you’re actually following a deliberate radicalization pipeline designed to push you towards increasingly extreme content, whatever whatever pace you will tolerate. For example, after analyzing over 72 million user comments on more than 330,000 videos posted on 349 YouTube channels, researchers found that users are constantly migrating from softer content to more extreme content.

The result of these radicalization pipelines is obvious. Rather than most people holding moderate views with fewer people holding extreme views, fewer and fewer people fall in the middle.

To protect yourself

What can you do? First, I recommend a huge dose of skepticism about social media recommendations. Most people went on social media looking for something in particular, then found themselves looking up from their phone an hour or more later, not knowing how or why they were reading or watching what they had just done. It is designed to be addictive.

I’ve tried to carve a more deliberate path to the information I want and actively try to avoid just clicking on what’s recommended to me. If I read or watch what is suggested, I wonder “How could this information be in someone else’s best interest, not mine?”

Second, consider supporting efforts to require social media platforms to offer users a choice of algorithms for recommendations and stream curation, including those based on simple-to-explain rules.

Third, and most importantly, I recommend investing more time in interacting with friends and family outside of social media. If I need to pass on a link to make a point, I consider that a red flag that I don’t understand the problem well enough myself. If so, I may have found myself following a trail built toward extreme content rather than consuming materials that actually help me understand the world better.

Jeanna Matthews is a professor of computer science at Clarkson University.

This article first appeared on The Conversation.

Egg Harbor NJ Digital Marketing/Lead Generation Launch for Small Business Sat, 15 Jan 2022 05:29:02 +0000

Performance Marketing (1-609-646-0414), a full-service brand communications agency based in Egg Harbor Township, New Jersey, has updated its full line of creative digital marketing solutions for small businesses of all sizes. sectors.

The agency’s latest update includes powerful email campaigns, Google AdWords retargeting, geo-targeting and geo-farming, and innovative website design focused on boosting brand awareness. customer brand.

More details are available at

With this announcement, business owners looking to execute comprehensive marketing campaigns for lead generation, sales or product launch can contact the Performance Marketing team for expert guidance.

Drawing on over 20 years of industry experience helping businesses succeed online, the team of professional marketers work with businesses in Egg Harbor Township to create bespoke campaigns to promote the brand that helps them achieve their growth goals.

Their expertise in strategy and concept development, creative advertising, copywriting, media planning and buying allows clients to benefit from their in-house skill set.

Owners with an already established marketing unit can view the agency as an extension of their team with a mandate to bring in fresh, outside perspectives to solve the company’s marketing challenges.

Depending on a client’s goals, the experienced marketing team can combine traditional advertising approaches with data-driven digital strategies to drive business efforts.

Their cost-effective, fully integrated plans offer proven methods for reaching wider audiences both online and offline, ensuring clients can establish themselves as authorities in their field more reliably.

Founded in 2000, Performance Marketing has been at the forefront of digital marketing innovation – testing and creating new strategies that ensure its clients continue to receive the latest and most effective techniques for business success.

The team prides itself on its ability to help business owners achieve their revenue goals, as evidenced by the growing list of clients who continue to do business with them after these years.

“We offer innovative strategy and design for websites, social media, email communications, Google AdWords, retargeting, geo-targeting, search engine optimization and other marketing techniques from cutting edge, ensuring that all of your online marketing activities are consistent with your branding and message positioning in other mediums,” says Glenn Davila, president of Performance Marketing and Signage.

For more information, visit or call their friendly representative at 1-609-646-0414 to book a free consultation.

Contact information:
Name: Glenn Davila
E-mail: Send an email
Organization: Performance Marketing
Address: 3122 Fire Rd, Ste 202, Egg Harbor Township, NJ 08234, USA

Build ID: 89059804

countex tracking


Robbie Savage responds to Roy Keane’s refusal to sign him on ‘Wassup’ voicemail Fri, 14 Jan 2022 21:21:14 +0000

The former Derby County midfielder has revealed how he could have played under Manchester United legend Roy Keane had it not been for a tongue-in-cheek voicemail.

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